TL;DR
- The price of a family subscription to YouTube Premium increases in November.
- In the United States, it jumps from $17.99 to $22.99 every month, a jump of about 23%.
- This is happening just as Google is attracting a lot of criticism for its premium ads.
YouTube Premium family plan subscription increases by 23%. On November 21, 2022, the price will drop from $17.99 to $22.99 each month. Google made the announcement directly to subscribers via an email explosion today. Android Authority seen such an email.
At this time, it appears individual Premium subscriptions are not seeing this change.
In the email, Google explains that the increase is necessary to “continue to provide quality service and features” to the YouTube Premium family plan. Additionally, the increase will allow Google to “develop even more premium features and continue to support the creators and artists you watch on YouTube.”
The YouTube Premium family plan offers the same benefits as individual plan subscribers, including ad-free access to YouTube Music, ad-free YouTube videos, the ability to play videos even when your phone screen is off, and more. Moreover. However, the family plan allows you to share these features with up to five other people.